Matrix Hair Fest 2020

Target Audience

Hair Artists

Event Location

Goa, India

Integrated Solution

Event Design
Ground Production
Artist Management
Event Logistics

A festival by hairdressers for hairdressers

Organised to educate, and thereby inspire and empower the hairdressing community, this two-day festival hosted masterclasses by international Matrix ambassadors Alfredo Lewis, Philip Wolff and Danielle Keasling. The festival aimed at inspiring and energizing hairdressers to take their businesses to newer, greater heights and change the face of the industry.

Alongside, there were sessions by Vinit Goel, Client Solution Manager, Facebook; Bhaskar Ramesh, Director, Google India; and noted architect Amit Aurora. While Vinit and Bhaskar shared how one can make the most of social media and create a positive online presence, Amit shared his insights on designing a salon.

Besides education, there was plenty when it came to entertainment. Where the first day saw a performance by Mumbai-based hip-hop crew Kings United India, who won America’s dance reality show World of Dance; the second day saw rapper-king Badshah in the house. Both the days also showcaseed models walking the ramp sporting Gavin Miguel’s clothes paired with interesting hairstyles, created by the trio to Matrix ambassadors - Lewis, Wolff and Keasling.

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